Archive for April, 2010
12 Reasons Your Small Business Needs Twitter
Twitter is a powerful tool for small businesses, consultants, nonprofits, and individuals. This post by guest author Jessica Swanson is a helpful checklist if you are looking for some reasons to try out Twitter. My only caveat is that social media is labor intensive and can therefore cost you time even if it doesn’t cost [...]
7 Tricks For Creating Powerful Ad-Copy
Guest Author: Jessica Swanson As a small business owner, at one time or another, you will need to create a compelling ad. It doesn’t matter if your ad is a sales brochure, email announcement or a newspaper ad, ultimately, your ad-copy must grab your prospect’s attention, produce a desired emotional response that urges them to [...]
Competitive Intelligence – Sophisticated or Quick & Dirty
Inc. has been posting some very good information on “how to” do things related to a small business. One of their posts that caught my attention was about the secrets of competitive intelligence. The post talked about how important it is for companies of all sizes to know what is going on around them and [...]
How to Build a Business That Fits Your Life
Today’s guest author is Sherri Garrity from TheCorporateFugitive.com. Sherri writes frequent posts on her blog about what it takes to transition from a corporate employee to a self-employed entrepreneur. When individuals come to me for career transition counseling, one of the options that is often on the table is whether or not freelancing or self-employment [...]
Morning Sports Talk: It’s Business
ESPN’s Mike and Mike in the Morning Show was on today as it is most mornings during my household’s get-up-get-ready-and-go period. I was a bit more attentive today since the talk was college basketball and my alma mater had just won the championship in a squeaker. I was about to tune out as the two [...]
