Archive for Entrepreneurs
What Losing Weight and Marketing Have in Common
Guest Author: Jessica Swanson Have you ever struggled with losing those last ten, twenty or even fifty pounds? If you’re like most Americans, the constant battle to lose weight is a full-time job! Here’s my own personal “weight” ordeal. I was always naturally thin and one of those people who never had to worry about [...]
Who’s Jumping On Your Small Business Bandwagon?
Guest Author: Jessica Swanson I want you to think back to the mid-19thcentury for just a minute. Envision the P.T. Barnum and Bailey Circus marching through your streets. Cymbals are clashing, horns are blaring and the circus workers are sweeping cheering bystanders into their decorated bandwagons. These circus processions weren’t just for fun. P.T. Barnum trained his [...]
Social Media Won’t Fix Your Broken Small Business
Guest Author: Jessica Swanson Social media marketing. Just seeing the phrase elicits a wide range of emotional responses from today’s small business owner. Probably the most common emotion is that social media marketing will SAVE your small business. You’ve heard time and time again that Twitter, Facebook and LinkedIn can bring you loads of hot, [...]
How to Build a Business That Fits Your Life
Today’s guest author is Sherri Garrity from TheCorporateFugitive.com. Sherri writes frequent posts on her blog about what it takes to transition from a corporate employee to a self-employed entrepreneur. When individuals come to me for career transition counseling, one of the options that is often on the table is whether or not freelancing or self-employment [...]